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Marketing
Social networking — making it work for your practice
  1. Susan Beesley

    Susan Beesley was Practice Manager of the Year in 1998. She runs a consultancy company, Management in Practice, which specialises in the veterinary market and provides a wide range of business services. She is currently actively advising businesses on how best to reap the benefits of social media marketing.

Abstract

Over the past few years, a raft of new social media websites have sprung up — Facebook, Twitter and YouTube to name but a few. As these sites continue to grow in popularity and become ever more prominent, Susan Beesley suggests ways of harnessing their power to make them work for your practice.

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